The U.S. based business magazine “Inc” release the result of their interview about best 8 business sector in 2015.
Their choice of best 8 businesses are as below.
- Fantasy Sport Services (Online Sports Games)
- Gamification Services
- Relaxation Beverages (Opposite of energy kinda drinks)
- Yoga and Pilates
- Legal Marijuana
- Food E-commerce
- Public-Sector Technology
- Agriculture Software
Needless to say that AGRIBUDDY which HUGS is working on current days is Agricultural Software. And not only it’s an agricultural software but, I say, it’s one step in front of being regular software as the system is aiming for “the users in under developed countries where hasn’t cultivated (As a business)”. Since we are considering that gamification of the system is important factor for our system to let the users enjoy the system, AGRIBUDDY is covering two sectors in above, gamification and agriculture software.
When I and Jiro (My partner) moved to Cambodia, it was just before the country get attention as business field. So, even though I was quite excited to say “I will be doing business in Cambodia”, no one really listened and general view of Japanese toward Cambodia was that Cambodia is the place to do volunteering, not a place to make money. However, now I am quite sure our feeling of “Cambodia will ignite” was correct as I see number of TV programs are featuring Cambodia and tons of business people are rushing in here now a days.
I decided to challenge in Cambodia with macro scale agriculture business because I was seeing a strong potential in the sector where most of business people won’t touch. I was thinking from the beginning that mixing agriculture and IT and finance will be a big business soon. Why I thought like that has no magic behind. In fact, it is very simple that there won’t be a business that doesn’t need IT and finance solution but, only in agriculture sector, there aren’t any of solution involving in yet.
Unfortunately, doing agriculture in under developed country is such a survival and are not able to get a result easily. However because of difficulties, I now could see which part we need IT solution the most or how to add financial service into where. Thanks for that I am getting vast amount to datas and experience. And the AGRIBUDDY is the things that I concentrated all of my past experience and time in Cambodia, I feel that is it a great timing as the world is becoming more aware of ITed agriculture business and I am feeling a leading wind finally.
Beside the Inc’s article this time, Google’s director Eric Shmit as well established agriculture start up project called Farm2050. It was a big news as well.
There are numerous numbers of problems which entrepreneurs need to tackle on. However, 90% of entrepreneurs are concentrate on 10% of such problems and agricultures isn’t included into that 10% even thought, we will be needing to produce 70% more of food as our population increase to 10 billion in 2050. When the interests of entrepreneurs spread into the subject that are really important, the number of technology related organisation increase to 100 to 1,000 times more than now. The project were established based on such thought and to support entrepreneurs who go on the business which mixed agriculture and IT tech.
As Inc article suggest, as Monsanto, notorious agricultural giant, bought out agriculture start up company with $800 million, it is now known that possibility of exiting with large price as well may being a cause to attract venture capitals or investors. Anyways, getting eyes of investors will ease the entrepreneurs to fund them and it means that more of start up will be established.
Cambodia and IT with agriculture and startups. When I begin our business, there were no wind at all but now I can feel the wind blowing for sure. I must grab this wind and ride on the big wave to produce a result that give a big impact to the world.